Health Network Workshops
The Health Innovation Network training day will tackle industry-specific issues, including funding, skills and regulatory guidance to boost the health industry. This one day event will include business support workshops run by Sussex Innovation on Building a Brand, Social Media and Content Marketing and Types of Funding. It will also provide an opportunity to network with other local businesses and meet academics who may be able to collaborate with you. The event will take place at Elm Grove Conference Centre, London.
1-1 Business Diagnostic
Date: Sessions will take place as required
Facilitator: A member of the team at Roehampton
Venue: University of Roehampton or online
The first workshop will act as an introduction to the programme and aims to support businesses to understand and effectively describe their business, business model, goals, needs, barriers, strengths and weaknesses. It will establish a tailored pathway to get the most from the Health Network programme and create a benchmark for business growth.
Workshop 2: Building your brand
Date: 5th June, 12.00 – 14.00
Facilitator: Claire Pasquilim, Head of Centres, Sussex Innovation
This session will offer a structured approach using the Brand Model Canvas to help you develop your value proposition, positioning, brand personality, and your visual style.
Workshop 3: How to market your business effectively. Social Media Platforms
Date: 12th June, 12.00 – 14.00
Facilitator: Joseph Bradfield, PR & Comms Advisor, Sussex Innovation
This workshop will focus on social media marketing and content planning. You will learn:
- Types of social media channel
- How to identify your audience
- Which channels you should use to market your business
- What content works for what channels
- How to develop a content strategy
Workshop 4: Innovation for SME’s
Date: 19th June, 12:00 to 14:00
Facilitator: Maria Bedoya, Programme Manager, Sussex Innovation
In this session, you will gain an insight into understanding the importance of having an innovation process, understanding innovation processes and the different examples, and finally, understanding the power of innovation and how to facilitate an innovation idea generation session.
Workshop 5: Peer2Peer
Date: 26th June, 12:00 to 14:00
In this session, we’ll be using action-learning techniques to problem-solve specific challenges or issues presented by members of the group.
What is Action Learning?
Action Learning is an approach to problem-solving and learning in groups to bring about change in individuals, teams, organisations and systems. The approach was developed by professor and management consultant Reginald Revans in 1982 and has been adopted by many successful organisations over the past 40 years to achieve workforce development and that of leaders in particular.
How does Action Learning work?
- Participants meet in a group
- Each participant brings a “problem” that they would like to progress
- Each participant is given time to “present” and explore their problem with the group
- Taking turns the group works for the benefit of the person presenting the issue, using insightful questioning to challenge the presenter about the problem
- The aim for the individual is to be able to act on the issue and then reflect and learn from the action.
Workshop 6: Types of funding
Date: 3rd July 2023, 12.00 – 14.00
Facilitator: Nigel Lambe, CEO, Sussex Innovation
This session will introduce funding streams for new product/service development. It will look particularly into how to be aware of specific funding opportunities specific to the development of your business which will be linked with an academic partner and student to develop funding applications.